Kiki Interiors - Decor and Staging

Sunday, September 7, 2014

Why you need to stage your home

First impressions matter the most when it comes to selling a house. In the real estate world, impressing prospect buyers is already half the battle. That’s why many seek professional home staging services to bring out the full potential of their home.

But not all people are convinced and we understand their hesitation. Some prefer to do it themselves instead of asking for professional help. Many home sellers ask us - why should I spend  money to sell my home, can't the buyer do it them selves and make the changes they really want? The problem with that is most buyers can't see potential and in this current real estate market most buyers don't want to lift a finger!  So if you want your home sold and fast, you need to do the 'grunt' work for them. Remember when a professional stager comes to your home for a consultation it isn't a personal attack, we are there to help you get your home sold and for as much money as possible in the shortest amount of time.

If you are in the process of selling your home and are having second thoughts about the benefits you can get out of professional home staging, here are a few reasons why you should consider it.


#1 The best short term investment a seller can make

In a study conducted by the National Association of Realtors (NAR), the average cost of staging is between 1% and 3% of the asking price and this investment can yield on average 4-10% more of the final selling price.
Moreover, explained that sellers who invested $500 in home staging recovered over 343% of the total cost when they sold their home. That’s a pretty good investment.

#2 Staging help you sell faster

If you’ve done your research beforehand, you must know by now that the longer a house sits on the market, the more likely the price drops.
Based on controlled tests initiated by the Real Estate Staging Association (RESA), wherein a number of identical homes were sold, professionally staged vs. not staged, the non-staged houses sold in 102 days, while the staged houses sold in 45 days.
Just imagine all the carrying costs you need to manage if your home stays longer on the market. By staging your home, all the inconvenience, stress, plus additional expenses such as mortgage and taxes, can be avoided.


#3 Avoid a price reduction

A home that’s in “as in” condition are a tough sell, unless it has already been the victim of a substantial price reduction. Ensure that your property is in tip top shape before listing. Most traffic and interest will come up within the first two weeks so make it a point to maximize the potential of your home to make it to a buyers shortlist.

#4 Stand out amongst competition with professional MLS photos

Over 95% of buyers look at online listing before making an actual visit, so it is important to have professional MLS photos to convince them to see the place for themselves. As professional stagers, we know how important first impressions are and we employ various techniques to make the best impression possible. Colours to use, the right amount of decor pieces, furniture placement and our ideas for your home might be completely different than yours but we are here to help you show case this home to buyers and make your home look like their dream home!

#5 Most sellers are having hard time viewing their home objectively

If you can’t view your home objectively, it’ll be hard to package it for the buyer’s eyes.  A professional home stager can help you with this. They know how to minimize the problem areas and maximize the potential of the best features. You decorated your home to suit your lifestyle and personal tastes but now that you have decided to move on, you need someone to come in and help you present your home in it's best light and have it attract as many buyers as possible.  It can be very tough to be objective in your home as it holds so many wonderful memories, so again don't take it personally when a home stager gives you ideas or stages your home in a way that you 'never' would.


#6  Only 10% of home buyers can visualize a house’s potential

This is why home staging is so important. It gives the buyers ideas how they can play with interior design. You need to bring out and show the potential of a house the best way you can.

#7 Peace of mind

Staging your home by yourself can be a tough job. It entails detailed planning, sorting out things, decluttering, trips to the home depot, finding contractors for paint jobs and repairs, etc. By entrusting the job to more capable hands, rest assured that you’ll get the best return on your investment.


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